Dreyfus To Present MVP Award After Supercoppa Final
Lega Serie A has announced the signing of a partnership agreement with Socios, an all-in-one influence and reward platform for sports enthusiasts around the world. The agreement will see Socios will become an Official Partner of Lega Serie A as well as Main Sponsorof the Supercoppa Frecciarossa and Coppa Italia Frecciarossa Football Finals.
This partnership will officially start when Socios CEO Alexandre Dreyfus presents the MVP award at the conclusion of tomorrow's (January 12th) Supercoppa Final between Serie A rivals Inter Milan and Juventus at the San Siro Stadium.
The partnership continues to build on Socios's already extensive presence within Italian football. Socios has already signed agreements with Inter Milan, Juventus, AC Milan, Napoli, FC Bologna, AS Roma and the Italian national team.
Outside of Italy, Socios's 100+ strong partners include the world's top football clubs FC Barcelona, Paris Saint-Germain, Atletico Madrid, Valencia, Manchester City and Arsenal. In addition to football, Socios's constantly expanding network of sports comprises the UFC, F1 teams, 25 NBA franchises and The New England Patriots of the NFL and the New England Revolution of MLS and 14 NHL franchises, and top teams from esports and cricket.
"We are extremely pleased to announce this collaboration with Socios, a leading brand in the field that has been working to improve the excellence of sport for a number of years currently. Through this partnership Lega Serie A proves once time and again that it is ready to seize the opportunities offered through new market opportunities, oriented to the future with innovation and attentive to the demands of fans all over the globe" said Luigi De Siervo, CEO of Lega Serie A.
Alexandre Dreyfus, CEO of Chiliz and Socios, said: "In 2021 we expanded our network by more than 500%, and we welcomed more than a million new users to our platform.
"We've got bigger aims for the next 12 months, which is why we're delighted to begin 2022 with this significant announcement that strengthens our commitment to Italian sport industry.
"We look forward to working in close collaboration along Serie A, spreading the message about Socios and building our superfan community both in Italy and all over the globe."
More than 1.3M users across 167 countries use the Socios application to interact with and be rewarded by the teams they cherish and support through Fan Tokens. Fans Tokens can be described as digital tokens that are created using the blockchain. They give their owners the ability to vote in polls in addition to VIP rewards, unique promotions, AR-enabled features, games and competitions.
For 2020, Socios's ambition is to bring millions of new fans from across the globe to the benefits of Fan Tokens and new features in features, rewards and features to be added throughout the year. Socios intends to add other major international sporting organizations to its current roster and launch high-profile global and national marketing campaigns and build up its entertainment and sports ecosystem significantly in the coming 12 months.
Disclaimer: Information contained on this page is not intended to provide financial advice, investment advice, trading advice, or any other sort of advice, and is not intended to be interpreted as advice of any kind. This information is the view of a third party . this site does not recommend that any particular cryptocurrency be purchased, sold or held, or any cryptocurrency investment should be made. This Crypto market is highly risky, with high-risk and unproven projects. Users should conduct their own research, and consult a professional financial advisor before making any investment decisions.